How did and an entrepreneur who started in a garage create the most iconic product launches in business history? How did a human-right attorney earn TED's longest-standing ovation, and how did a Facebook executive launch a movement encouraging millions of women to 'lean in'?

They told brilliant stories.

Using the success stories of fifty icons, leaders and legends from Elon Musk and Malala Yousafzai to Virgin and Pixar, The Storyteller's Secret shows how storytelling is a strategic tool with irresistible power. Whether your goal is to sell, educate, fundraise, inspire teams, build an award-winning culture or to deliver memorable presentations, a story is your most valuable asset and your competitive advantage.

Revealing how the latest science can help you craft a persuasive narrative that wins hearts and minds, The Storyteller's Secret will teach you how to radically transform your business, your life and the lives of those you touch. Ideas that catch on are wrapped in story. Your story can change the world. Isn't it time you shared yours?

Judul The StoryTeller's Secret: How TED Speakers and Inspirational Leaders Turn. Turn their Passion into Performance

Penulis: Carmine Gallo

Bahasa: INGGRIS

Kulit Muka: Soft Cover

Tebal: xx, 268 Halaman LENGKAP

Berat Buku: 210 gram

Penerbit: Pan Books an Imprint of Pan Macmillan

Tahun: 2018 Cetakan ke 1

Harga Buku: Rp. 95.000,-

Kondisi: Cukup Bagus (Buku Bekas/ORIGINAL/Kondisi fisik sesuai foto)

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